Sky Arts
channel brand

The student design competition that became a channel brand. 

Working with design courses around the UK inspired me to launch The Sky Arts Stings competition as avenue to support craft skills and to open up the Sky airways to young talent.  This competition ran for 4 years and won industry awards for channel branding. It has become an influence on TV branding in the UK. BBC and ITV have both used it as an inspiration for their own channel creative.

Christina Donellan prepares her sculpture for the shoot. (Sharpen)

Jed Cullen works with DOP Tony May on some of the finer production detail. (Spoken)

Sarah Bradley checks the camera view of her Toy Theatre.